Area Sales Executive / Sales Manager

Bachelor degree

Key Responsibilities:

1. Achieving Sales Targets:

   • Execute sales strategies to meet or exceed monthly and quarterly sales goals.
   • Visit retail outlets regularly within the assigned area to drive sales and maximize revenue.

2. Outlet Visits and Relationship Management:

   • Ensure a consistent schedule of retail visits to guarantee product availability and visibility.
   • Build and maintain strong relationships with store owners and staff to promote brand loyalty.

3. Merchandising and Display:

   • Ensure products are properly displayed and stocked according to company guidelines.
   • Implement promotional activities and ensure effective use of promotional materials.

4. Order Management:

   • Take orders from retail outlets and coordinate timely product delivery.
   • Monitor inventory levels at outlets to prevent stock shortages or overstocking.

5. Market Feedback and Reporting:

   • Collect market intelligence on competitor activities and market trends.
   • Submit regular sales performance reports, outlet visits, and market conditions to the Zonal Sales Manager.

6. Execution of Sales Initiatives:

   • Implement promotions, new product launches, and marketing campaigns at the ground level.
   • Train and support retail staff on product knowledge and selling techniques.

7. Customer Satisfaction:

   • Address and resolve retailer issues or complaints promptly.
   • Ensure a high level of customer satisfaction through excellent service and support.

8. Compliance and Sales Hygiene:

   • Maintain accurate sales records and adhere to company policies and procedures.
   • Ensure compliance with sales processes and timely submission of required documentation.

Qualifications:

• Bachelor's degree in Business Administration, Marketing, or a related field.
• Proven experience in sales, preferably in the FMCG industry.
• Strong interpersonal and communication skills.
• Ability to build and maintain relationships with retailers.
• Self-motivated with a strong drive to achieve sales targets.
• Ability to travel extensively within the assigned area.

What We Offer:

• Competitive salary and performance-based incentives.
• Comprehensive benefits package.
• Opportunities for professional development and career growth.
• A supportive and dynamic work environment.