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Sales Manager – Modern Trade (North Region)

Sales Manager – Modern Trade (North Region)

Alliance Recruitment Agency

Mumbai, Maharashtra, India

Created date: 2025-10-14
Valid upto: 2025-11-07

Job Title: Sales Manager – Modern Trade (North Region)
Location: Delhi NCR
Department: Sales
Reports To: Business Head

Role Overview:
Responsible for achieving sales, visibility, and profitability through Modern Trade partners, managing key accounts, coordinating with distributors, executing trade marketing activities, and leading a team to deliver business objectives.

Key Responsibilities:

Sales & Business Development: Achieve sales and growth targets, expand distribution, and negotiate contracts and visibility agreements.

Key Account Management: Build and sustain relationships with category managers and buyers; ensure product listing, availability, visibility, and activation in key accounts; track secondary sales, offtake, fill rates, and shelf share.

Trade Marketing & Execution: Implement in-store promotions, activations, and visibility programs; ensure flawless execution of campaigns; track ROI on trade spends and shopper engagement.

Business Operations: Work closely with supply chain and distributors for smooth replenishment and deliveries; manage receivables; provide competitor insights, category trends, and market feedback.

Team Management: Lead and motivate sales executives/merchandisers; drive structured market visits and execution discipline.

Key Requirements:

MBA/Graduate with 5–8 years of FMCG sales experience, with at least 3 years in Modern Trade.

Experience managing key MT accounts in the West region (Maharashtra, Gujarat, MP, Goa, Rajasthan).

Proven negotiation and relationship-building skills with modern trade chains.

Strong analytical, planning, and execution abilities.

Ability to thrive in a dynamic, fast-growing environment.

 

Qualification :

Bachelor degree

Primary Responsibilities :

What We Offer:

Opportunity to shape the Modern Trade growth journey of a high-potential FMCG brand.

Competitive compensation with performance-based incentives.

Fast-paced, entrepreneurial culture with career growth opportunities.

Location

: Alliance Recruitment Agency

: 5 To 8 Years.